Steve’s Hall of Shame:* Snow dusting wreaks havoc

May the commuters rest in peace.

When I saw this photo accompanying a story about snow, I thought it was a photo attached to the wrong story. After all, the primary definition of havoc is destruction and carnage—bloodshed. No doubt the newspaper was using havoc lightly or as a metaphor, but that wasn’t obvious at first.

Don’t let this happen to you: If a picture emphasizes an unintended meaning of your headline, use a different picture.

The photo and headline are from the Fredericksburg, Va., Free Lance–Star, Jan. 7, 2015.

* “Steve’s Hall of Shame” is what one writer called my collection of bloopers. I decided to keep the name.


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